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The New World of Work
Human-Centered Growth In the Age of AI
A transformational keynote by Frankie Russo, co-founder of "The New World of Work" movement, reimagining healthcare distribution where human flourishing and business growth scale faster together.
Growing the Pie Without Losing the Human
A revolutionary approach to healthcare distribution that prioritizes both human wellbeing and business growth, creating sustainable success in an increasingly challenging industry landscape.
Human First, Margin Second
A counterintuitive approach where both scale faster together
Sustainable Growth
Building business models that thrive without human collateral damage
Industry Transformation
Pioneering a movement specifically tailored for healthcare distribution challenges
Healthcare Distribution Pain Points
The industry faces unique challenges that require innovative human-first solutions to overcome.
Razor-thin margins
Increasing cost pressures
Talent retention crisis
Workforce disengagement
Supply chain stress
Creating burnout at all levels
Regulatory complexity
Overwhelming teams
Generational workforce gaps
Communication challenges
The Old World's Collateral Damage
Traditional approaches to healthcare distribution are creating unsustainable challenges that threaten both human wellbeing and business growth.
Human Burnout
Disengagement and talent exodus creating critical workforce gaps
Stagnation Spiral
Shrinking margins and intensifying competition creating downward pressure
Margin-First Mentality
Short-term focus creating long-term sustainability challenges
Outdated Metrics
Traditional measurements missing what actually drives growth
Meet Frankie Russo
8x Inc. 500 Founder
Built two of America's fastest-growing companies with proven, replicable growth strategies that work across industries.
AI Pioneer
Launched machine learning and early AI software companies in the U.S. and India, translating cutting-edge tech into practical business applications.
2x Bestselling Author
Author of The Art of WHY and Breaking WHY, Frankie's frameworks have helped thousands of leaders drive transformation.
New World of Work™ Co-founder
A leader in a Work revolution reimagining how people, purpose, and technology collide to drive meaningful progress without human fallout.
Built for Growth. Wired for the Future. Frankie brings a unique combination of entrepreneurial success, technological expertise, and strategic vision to associations and organizations navigating the Age of AI.
The New World of Work Solution
"Grow the pie. lose the collateral." A revolutionary approach where human flourishing and business growth scale faster together, creating sustainable success.
Reimagine Metrics
Measure what truly matters
Prioritize People
Human-first approach drives growth
Accelerate Results
Sustainable business transformation
The HIDA Growth Loop
A repeatable engine that flips stagnation into limitless growth by fostering honesty, curiosity, and boundary-free collaboration.
Get Honest
Embrace reality and identify true challenges
Get Curious
Explore possibilities without judgment
Collaborate Without Boundaries
Break silos to unlock continuous experimentation and Growth
The New World of Work movement
Core principles that guide the New World of Work movement and provide a framework for transforming healthcare distribution.
Human First, Margin Second — Both Scale Faster Together
Belonging Is Productivity's Oldest Growth Hack
Weird Is Welcome — Edge cases birth breakthroughs
Metrics Must Measure Mattering
Play Beats Posture — Adult imagination is strategic advantage
New World of Work Solutions
Practical approaches that address healthcare distribution's unique challenges while prioritizing both human wellbeing and business outcomes.
Human-first metrics
Predict and prevent turnover with new measurement approaches
Belonging-driven productivity
Strategies for distributed teams that boost engagement
"Weird welcome" innovation
Cultural frameworks that drive breakthrough solutions
Transparency frameworks
Build trust with customers and employees
Competitive Advantages in the New World
The New World of Work approach creates specific benefits for healthcare distribution organizations facing today's complex challenges.
Talent Magnet Effect
Attract and retain the best people in a tight labor market by creating a workplace where people genuinely want to be
Customer Loyalty Boost
Human-first companies naturally create deeper relationships with customers, driving retention and referrals
Innovation Acceleration
"Weird welcome" cultures drive breakthrough solutions to healthcare distribution's most pressing challenges
Resilience Building
High-belonging teams handle crisis better, adapting quickly to supply chain disruptions and market changes
Exclusively Tailored for Healthcare Distribution
Our Customization Process
Frankie conducts in-depth interviews with 5-7 HIDA members prior to the event, identifying specific challenges and opportunities within your distribution network to ensure maximum relevance.
HIDA Mission Alignment
We've thoroughly researched HIDA's mission to create healthcare distribution efficiency and member success. Frankie's presentation directly supports these goals with practical implementation strategies.
Member Interview Approach
Our proprietary interview methodology identifies hidden organizational opportunities that typical keynotes miss, ensuring content addresses real-world challenges your members face daily.
High-Impact Experience
A high-impact experience with best-selling author and growth strategist Frankie Russo.
Activate Hidden Genius
Activate the hidden genius in your team to unlock continuous Growth.
What Leaders Are Saying
Kaiser Permanente
Jorge Zamora
"Frankie was engaging, dynamic, and genuinely inspiring! He kept us locked in, laughing, and walking away knowing how to harness our genius in the age of AI. He makes complex concepts feel personal and accessible. Highly Recommend!"
Apple
Emory Osgood
"Frankie helped our team shift perspective and unlock creative breakthroughs. The energy was electric."
Home Centered Care Institute
Julie Sacks
"Frankie's talk on growth and the collective genius was the show-stopper. It was transformative and deeply impactful."h
Boeing
James Wardle
"An immersive and unforgettable session that made our collective genius feel personal and powerful."
Trusted by Industry Leaders
High-Energy Delivery
Frankie's engaging style keeps audiences captivated while delivering substantial, actionable content that drives real change.
Practical Takeaways
"Frankie provided our team with the most actionable growth framework we've ever implemented. Six months later, we're seeing double-digit growth." — VP | Apple Retailer
Elite Clientele
Frankie has delivered keynotes for Fortune 500 companies and industry leaders across government, technology, finance, retail, media, Non-profit, manufacturing, real-estate & more.
See Frankie in Action
Frankie's sessions blend powerful storytelling with practical frameworks that stick. His authentic, high-energy approach creates memorable experiences that inspire immediate action.
Ready to Transform Your Integration Business?
Schedule a Call
Connect with Frankie & the Premiere Speaker's team to discuss your event goals and audience needs.
Customize Content
Schedule your Pre-Event strategy calls! Frankie will tailor his "Growth Loop" framework specifically for HIDA Members.
Deliver a Game-Changing Keynote
Watch your attendees leave energized with actionable growth strategies.