The New World of Work

Human-Centered Growth In the Age of AI

A transformational keynote by Frankie Russo, co-founder of "The New World of Work" movement, reimagining healthcare distribution where human flourishing and business growth scale faster together.

Growing the Pie Without Losing the Human

A revolutionary approach to healthcare distribution that prioritizes both human wellbeing and business growth, creating sustainable success in an increasingly challenging industry landscape.

Human First, Margin Second

A counterintuitive approach where both scale faster together

Sustainable Growth

Building business models that thrive without human collateral damage

Industry Transformation

Pioneering a movement specifically tailored for healthcare distribution challenges

Healthcare Distribution Pain Points

The industry faces unique challenges that require innovative human-first solutions to overcome.

Razor-thin margins

Increasing cost pressures

Talent retention crisis

Workforce disengagement

Supply chain stress

Creating burnout at all levels

Regulatory complexity

Overwhelming teams

Generational workforce gaps

Communication challenges

The Old World's Collateral Damage

Traditional approaches to healthcare distribution are creating unsustainable challenges that threaten both human wellbeing and business growth.

Human Burnout

Disengagement and talent exodus creating critical workforce gaps

Stagnation Spiral

Shrinking margins and intensifying competition creating downward pressure

Margin-First Mentality

Short-term focus creating long-term sustainability challenges

Outdated Metrics

Traditional measurements missing what actually drives growth

Meet Frankie Russo

8x Inc. 500 Founder

Built two of America's fastest-growing companies with proven, replicable growth strategies that work across industries.

AI Pioneer

Launched machine learning and early AI software companies in the U.S. and India, translating cutting-edge tech into practical business applications.

2x Bestselling Author

Author of The Art of WHY and Breaking WHY, Frankie's frameworks have helped thousands of leaders drive transformation.

New World of Workâ„¢ Co-founder

A leader in a Work revolution reimagining how people, purpose, and technology collide to drive meaningful progress without human fallout.

Built for Growth. Wired for the Future. Frankie brings a unique combination of entrepreneurial success, technological expertise, and strategic vision to associations and organizations navigating the Age of AI.

The New World of Work Solution

"Grow the pie. lose the collateral." A revolutionary approach where human flourishing and business growth scale faster together, creating sustainable success.

Reimagine Metrics

Measure what truly matters

Prioritize People

Human-first approach drives growth

Accelerate Results

Sustainable business transformation

The HIDA Growth Loop

A repeatable engine that flips stagnation into limitless growth by fostering honesty, curiosity, and boundary-free collaboration.

Get Honest

Embrace reality and identify true challenges

Get Curious

Explore possibilities without judgment

Collaborate Without Boundaries

Break silos to unlock continuous experimentation and Growth

The New World of Work movement

Core principles that guide the New World of Work movement and provide a framework for transforming healthcare distribution.

Human First, Margin Second — Both Scale Faster Together

Belonging Is Productivity's Oldest Growth Hack

Weird Is Welcome — Edge cases birth breakthroughs

Metrics Must Measure Mattering

Play Beats Posture — Adult imagination is strategic advantage

New World of Work Solutions

Practical approaches that address healthcare distribution's unique challenges while prioritizing both human wellbeing and business outcomes.

Human-first metrics

Predict and prevent turnover with new measurement approaches

Belonging-driven productivity

Strategies for distributed teams that boost engagement

"Weird welcome" innovation

Cultural frameworks that drive breakthrough solutions

Transparency frameworks

Build trust with customers and employees

Competitive Advantages in the New World

The New World of Work approach creates specific benefits for healthcare distribution organizations facing today's complex challenges.

Talent Magnet Effect

Attract and retain the best people in a tight labor market by creating a workplace where people genuinely want to be

Customer Loyalty Boost

Human-first companies naturally create deeper relationships with customers, driving retention and referrals

Innovation Acceleration

"Weird welcome" cultures drive breakthrough solutions to healthcare distribution's most pressing challenges

Resilience Building

High-belonging teams handle crisis better, adapting quickly to supply chain disruptions and market changes

Exclusively Tailored for Healthcare Distribution

Our Customization Process

Frankie conducts in-depth interviews with 5-7 HIDA members prior to the event, identifying specific challenges and opportunities within your distribution network to ensure maximum relevance.

HIDA Mission Alignment

We've thoroughly researched HIDA's mission to create healthcare distribution efficiency and member success. Frankie's presentation directly supports these goals with practical implementation strategies.

Member Interview Approach

Our proprietary interview methodology identifies hidden organizational opportunities that typical keynotes miss, ensuring content addresses real-world challenges your members face daily.

High-Impact Experience

A high-impact experience with best-selling author and growth strategist Frankie Russo.

Activate Hidden Genius

Activate the hidden genius in your team to unlock continuous Growth.

What Leaders Are Saying

Kaiser Permanente

Jorge Zamora

"Frankie was engaging, dynamic, and genuinely inspiring! He kept us locked in, laughing, and walking away knowing how to harness our genius in the age of AI. He makes complex concepts feel personal and accessible. Highly Recommend!"

Apple

Emory Osgood

"Frankie helped our team shift perspective and unlock creative breakthroughs. The energy was electric."

Home Centered Care Institute

Julie Sacks

"Frankie's talk on growth and the collective genius was the show-stopper. It was transformative and deeply impactful."h

Boeing

James Wardle

"An immersive and unforgettable session that made our collective genius feel personal and powerful."

Trusted by Industry Leaders

High-Energy Delivery

Frankie's engaging style keeps audiences captivated while delivering substantial, actionable content that drives real change.

Practical Takeaways

"Frankie provided our team with the most actionable growth framework we've ever implemented. Six months later, we're seeing double-digit growth." — VP | Apple Retailer

Elite Clientele

Frankie has delivered keynotes for Fortune 500 companies and industry leaders across government, technology, finance, retail, media, Non-profit, manufacturing, real-estate & more.

See Frankie in Action

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Frankie's sessions blend powerful storytelling with practical frameworks that stick. His authentic, high-energy approach creates memorable experiences that inspire immediate action.

Ready to Transform Your Integration Business?

Schedule a Call

Connect with Frankie & the Premiere Speaker's team to discuss your event goals and audience needs.

Customize Content

Schedule your Pre-Event strategy calls! Frankie will tailor his "Growth Loop" framework specifically for HIDA Members.

Deliver a Game-Changing Keynote

Watch your attendees leave energized with actionable growth strategies.